Privacy policies can be tedious to read, but we’re determined to fix that. We are using bullet points and regular language to be absolutely clear about how we value your privacy.

Serenity will use customer data only to provide the services agreed upon, and for purposes compatible with providing those services. We do not use customer data or derive information from it for advertising. Furthermore, we will not disclose customer data to a government agency unless required by law. If law enforcement demands customer data, we will attempt to redirect the agency to request that data directly from the customer.

• We collect data that you give us when you complete web forms on our website and we use that data for the reasons you gave it to us, like when you fill out a form to “Talk to Sales,” we use that data so you can talk to the sales team.

• We use cookies to collect data automatically about your use of our website or for advertising. If you haven’t shared your data with us, the cookies do not identify you specifically, but they do identify your web browser so we can learn things like how many visitors to our website come back again at a later time. You can turn off cookies, but may lose some functionality of the Serenity website and service.

• We generally share the data we collect from you with those outside of Serenity if they are a service provider for Serenity (and have to follow our instructions) or if we’re legally required to share it with someone outside of Serenity. This excludes phone numbers and opt-in consent for text messaging that we collect from you.

• Your data is transferred to the U.S.

• From time to time we may email you if you elected to receive a newsletter or if we need to communicate with you about your account.
• Our emails may contain web beacons that give us information about whether or not users open these emails and whether or not they follow links in these emails.

• You can opt out of emails at any time.

When you visit the Serenity website, customer portal, or use our products and services, like our APIs, we collect your IP addresses to track and analyze information about the devices that are connecting to our systems and about where those devices are located. For example, we use IP addresses to track the geographic region of visitors and to detect possible fraud.

In the case of stored audit logs, we only record geographic source at the regional level, often at the Country or State level, and many of our systems store only the first three parts of the IP address to avoid any personally identifiable information from our audit logs.

We value transparency about how we use artificial intelligence (AI) technologies. Here’s what you should know:

What AI we use:

We use AI tools to enhance our security services, improve user experience, and analyze usage patterns.

Our AI systems include security threat detection algorithms, chatbot support systems, recommendation engines, image selection, and predictive data entry.

Some AI services are developed in-house, while others are provided by trusted third-party vendors who must follow our strict data handling instructions.

How we use AI with your data:

We use AI to analyze usage patterns, detect security threats, and optimize our services.

Our AI systems help us identify potential security vulnerabilities without human review of your encrypted content.

We may use aggregated, anonymized data to improve our AI systems, but we never use your encrypted content to train AI models without explicit consent.

We do not use our AI systems to make automated decisions that would have significant effects on you without human review.

Your rights regarding AI processing:

You have the right to know what data is being processed by our AI systems.

Where applicable by law, you can opt out of certain AI-based processing activities that aren’t essential to our core services.

You can request information about the logic involved in any automated decision-making that affects you.

For users in states with comprehensive privacy laws (such as California, Colorado, Connecticut), additional rights may apply regarding automated processing.

AI data security:

All data processed by our AI systems is subject to the same security measures and encryption protocols as described elsewhere in this policy.

We implement technical safeguards to protect data during AI processing, including access controls and anonymization techniques where appropriate.

Updates to our AI practices:

As AI technology and regulations evolve, we may update this policy. We’ll notify you of significant changes.

We regularly review our AI systems for compliance with applicable data privacy laws and best practices.

If you want to ask how to delete or access your data, email support@serenitysmart.com.